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Safer Alcohol (@saferalcohol) Why Is The Government Hiding A Safer Way To Drink Alcohol From Us?
I have to admit, Twitter's ad targeting is pretty good, because more often than not when sponsored tweet shows up in my feed.... I find worthy of exploration.
That happened this morning when the video clip from "safer alcohol" appeared.
It turns out that the organization sponsoring it is the "Coalition For Safer Drinking" and the link is to an informational website at SaferAlcohol.com. But unless their website simply isn't mobile optimized, which would be unfortunate for an organization advertising on Twitter, there isn't much information on their informational site.
And there's no call to action, so other than keeping a note of the site somewhere in my bookmarks (or Evernote or OneNote a text file in Dropbox or some other place I'll lose track of it) I don't know what I'm supposed to do.
The video references some repressed government research, and I'm always up for a good conspiracy theory, but I can't find what research they're talking about – it sounded good on video, but I don't know how or where I can read more.
That's interesting. They're based in White Plains, New York (so where is this Arizona thing coming from?) and they write:
We're Product Launchers, a company that has introduced products from outdoor tossing games and fleece lined leggings to the multi-million dollar As Seen on TV product, STRUTZ arch supports. We're not manufacturer's representatives. We're entrepreneurs that know how to garner placement in stores, catalogs and on home shopping networks. And our approach is different.
Yes, so far they're very different!
This light drinker is still intrigued, but not for the same reason I was a few minutes ago...
That got me thinking.
I have long said that there are affinities between higher education and communities of faith and ministry.
(By the way, "Highridge Acacian" would be a great name for a band or academy. Or cemetery. Or maybe a paint color for your kitchen. Thanks, Siri!)
Anyway, what my next spare time project will be is to try out one of these extensions and use it to swap words in writings from one domain and see if they can be easily transformed into advice or insight for the other domain.
For instance, I love the model of engagement laid out by Man in the Mirror ministries. What happens when you do a find and replace, and take every reference of "men" and turn it into "faculty"? Most men have such and such a concern, in order to reach men effectively you need to do this and that, etc. I bet the same advice would apply to faculty and might sound brilliant and radical, if you simply replaced one word.
I'm both intrigue and ashamed to admit that in all my years, I never heard the distinction raised in this episode.
Listening to APM: Marketplace Tech (Marketplace Tech for Thursday, March 10, 2016): http://www.marketplace.org/shows/marketplace-tech/marketplace-tech-thursday-march-10-2016
Airing on Thursday, March 10, 2016: On today's show, we'll talk about what's being discussed at SXSW when it comes to online harassment; we'll talk with Luna Malbroux, comedian and creator of the EquiTable app; and we'll cover what goes into winning a game of Go.
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